
Clarity. Accountability. Impact.
Stronger Institutions. Informed Decisions. Sustainable Impact.
ARKAD Plus supports diplomatic missions, international organizations and development institutions through institutional intelligence, strategic advisory and tailored assessment services.
Who we work with
Diplomatic missions, international organizations, development institutions, international NGOs and institutional partners.
What we deliver
EIndependent perspectives, actionable insights and practical recommendations to support better institutional decisions.
Where
Internationally, through tailored research, advisory and capacity-building engagements.
01 — THE INSTITUTIONAL CHALLENGE
A clearer perspective on institutional performance.
Institutions operate in complex environments. Their objectives, programmes, people and partnerships must remain aligned while expectations and operating conditions continue to evolve.
Yet important questions are not always easy to answer:
- Are institutional activities delivering the intended results?
- Are internal processes supporting strategic priorities?
- How do employees experience the working environment?
- Are stakeholders sufficiently engaged and informed?
- Where are the gaps between institutional objectives and actual implementation?
- What should be improved, strengthened or prioritised?
ARKAD Plus helps institutions investigate these questions through structured assessment, evidence gathering and strategic analysis.
The objective is not simply to produce another report. It is to provide a clearer basis for decisions and improvement.
02 — Our Expertise
Six areas of expertise. One objective: stronger institutional performance.
We design each engagement around the institution's context, objectives and information needs.
Institutional Performance & Strategic Review
A structured assessment of institutional activities, priorities, processes and progress.
Outcome: A structured view of institutional performance and priorities improvement.
02Organizational Intelligence & Workforce Insights
Understanding the people and organizational dynamics behind institutional performance.
Outcome: A clearer understanding of workforce perspectives and organizational conditions, while protecting confidentiality.
03Programme Monitoring, Evaluation & Impact Assessment
Supporting institutions in understanding programme implementation, progress and results.
Outcome: Better visibility of programme progress, implementation challenges and opportunities to improve.
04Stakeholder Engagement & Institutional Relations
Effective institutional work depends on informed relationships and meaningful engagement.
Outcome: Better-informed engagement and stronger coordination with relevant stakeholders.
05Strategic Advisory & Capacity Building
Helping institutions and their teams strengthen their capabilities and translate priorities into action.
Outcome: Clearer priorities, stronger capabilities and practical tools for implementation.

03 — WHO WE SUPPORT
Different institutional mandates. A shared need for reliable evidence.
ARKAD Plus works with organizations whose responsibilities involve institutional performance, international cooperation, programme delivery and stakeholder engagement.
Our intended client groups include:
Every engagement is adapted to the client's mandate, operating context and requirements.
All industries04 — Why ARKAD Plus
International perspective. Structured investigation. Practical recommendations.
We believe institutional decisions deserve more than assumptions or routine reporting.
An evidence-led approach
We structure each assignment around clear questions, relevant information and findings that can support decisions.
Understanding people and institutions
We consider institutional objectives alongside organizational realities, workforce perspectives and stakeholder experiences.
International experience
Our background across international trade, investment, business development and diplomatic trade environments informs our understanding of cross-border institutional work.
Tailored methodologies
We do not force every assignment into a standard package. Scope, methods and deliverables are defined according to the institution's needs.
Action-oriented findings
We aim to translate evidence into clear conclusions, recommendations and realistic next steps.
Professional integrity and confidentiality
We approach assignments with discretion, transparent methodologies and respect for the confidentiality of information and participants.
05 — How we work
From institutional questions to actionable recommendations.
- 01
Understand the mandate
We clarify the institutional context, objectives, scope and decisions the assignment needs to inform.
- 02
Define the assessment framework
We agree on the questions, methodology, stakeholders, information requirements and expected deliverables.
- 03
Gather evidence
Depending on the assignment, we combine document review, interviews, surveys, consultations, desk research and other appropriate methods.
- 04
Analyse and interpret
We identify patterns, gaps, strengths and areas requiring attention, distinguishing evidence from assumptions and limitations.
- 05
Present recommendations
We deliver structured findings and practical recommendations aligned with the agreed scope.
- 06
Support implementation
Where requested, we provide follow-up advisory, workshops, training or periodic institutional reviews.
06 — Experience
More than 12 years of experience in trade, investment and business development. Over 1,500 companies advised through professional and trade-related activities. More than 30 B2B events and programmes. Over 1,640 professionals trained, online and in person. And 5 awards, including recognition from the UK Department for International Trade.





07 — Leadership
Safaa Nasseh
Founder & Managing Director
Safaa Nasseh brings more than a decade of experience across international trade, business development, communications, market development and professional training.
Her professional background includes work within international trade and investment environments, including the UK and Indian diplomatic trade ecosystem. She has supported business-development initiatives, coordinated B2B programmes, advised companies and delivered training to professionals and organizations.
At ARKAD Plus, she brings this experience into institutional intelligence and advisory work, with an emphasis on understanding organizational realities, engaging stakeholders and translating evidence into practical recommendations.
- Master’s degree, Sorbonne University, Paris · Erasmus programme, Germany
- Recognised by the UK Department for International Trade
- Speaker, trainer and commentator on markets and international business
08 — Client perspectives
In their words.
Safaa Nasseh brings together all the skills, knowledge, qualities and human values that make projects go from ambition to entrepreneurial reality in a country like Morocco. […] I seriously recommend that you seek her assistance.
Patrick Louis R.
Retired Executive
Renault Group
I had the pleasure of working with Safaa at ARKAD Plus. She is extremely knowledgeable, professional and passionate about her work. If you are looking for support and advice, I would heartily recommend the company!
Munir M.
CEO
M2R Education
As their client, I can only recommend ARKAD Plus services. Safaa Nasseh is a true professional.
Pavol K.
Partner
Start a conversation
Better institutional decisions begin with a clearer understanding.
Whether you are reviewing institutional performance, seeking to understand employee perspectives, assessing a programme or strengthening sustainability practices, ARKAD Plus can help you define the questions and identify the evidence needed.
